Saturday, May 24, 2008

Just ask the question

How hard is it to ask the question?

Well quite hard actually, that's why many sales people don't ask. The fear of rejection, the sting of NO, the dissapointment of achieving the answer you wanted.

I maintain great sales people ask as they know the worst they can hear is no, even greater sales people will ask again but in a different format. If ask in the correct way with the best intentions explained then normally you will get the answer you were after.

I train people in asking questions such as 'what did you pay last time, what can you afford, what is your budget?'

Usually we get the answers we are looking for - its makes sense. Everyone's time is precious, so why wouldn't your potential customer give you it. Either they are waisting your time for their own purposes, eg using you as a 2nd or 3rd quote or just needing to budget.

Turely though if they really wanted to buy from you, your company or your product/services then they would assist you as much as possible.

So, are you willing to gove it a try, again and again. Build self confidence, its not you they are going to say no to, its your pitch, your value proposition - it was not set up correct. If they say no, retreat and come back at them.

Ask, so what is it that I have not clarified, what are we missing that you require?

I maintain, if you don't ask you don't get - so go ahead, make my day - ASK.

Let me know how it went. michael@mlang.com.au

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